Digital Women UK launched our #FoundersInFormation programme with an Instagram Live in-conversation event between me and digital founder Bella Ngo of fem-tech startup Brarista.
We covered a wide range of topics, including Bella’s early entrepreneurial spirit, her experience as an immigrant founder, ‘how digital is your digital business?’, forming a founding team, funding, COVID19’s effect on the startup landscape, to how a well fitting bra can help your overall health and boost your confidence!
You can watch the conversation here:
Part 1: https://www.instagram.com/tv/B_xBgUuHRJg/
Part 2: https://www.instagram.com/tv/B_xU3Q6pCSE/
I’ve published my first paper as a solo author! It is in the journal Futures, in a special issue on Digital Entrepreneurship.
The abstract is as follows:
This conceptual paper critically analyses whether digital technologies have the potential to level the entrepreneurial playing field, and presents a more comprehensive and nuanced view of an increasingly significant yet underexplored phenomenon. Drawing upon three broad theoretical lenses: neoclassical economic entrepreneurship theory, cyberfeminist theories of technology and social embeddedness approaches to entrepreneurship, it critiques popular assumptions about digital entrepreneurship as an equalising force. It develops a novel critical-social perspective on digital entrepreneurship and an innovative typology of the landscape. Such an approach highlights a range of digital entrepreneurial activity and actors excluded from mainstream view, theorises the impact of technological requirements and socially distributed resources, and concludes that optimistic promises of success have been, and are likely to continue to be, realized primarily by those already in the top rungs of the social ladder.
Happy to be contacted to discuss.